Proving sponsor ROIat events.
Meetings tracked.
Outcomes measured.
Follow-ups closed.
Co-founder & CPO at Diaminate. We track the full loop—meetings → outcomes → follow-ups—so sponsors and organizers can measure what actually happened. I also run Cursor meetups in Calgary and Toronto.
Build
Shipping products, convening rooms, measuring outcomes.This isn't a highlight reel. It's the surface area of consistent execution — building event intelligence at Diaminate, running Cursor meetups in Calgary and Toronto, and testing ideas where sponsors and builders collide. The work compounds through repetition and the density of people you surround yourself with.
Explore
Products, writing, and experiments — a living archive.
Sponsor Intelligence
Measurement frameworksFrameworks for measuring event ROI: what worked, who engaged, what converted. The methodology behind Diaminate.
Event Intelligence Patterns
Ongoing researchStudying what works at events: which sponsor formats convert, what follow-up patterns close, what is worth funding.
Community Distribution ROI
Early explorationHow recurring community events compound value for sponsors over time. Building the case for long-term sponsorship.
Interested in sponsoring an event, piloting Diaminate, or partnering on something new? Let's talk.